copywriter / likes movie posters / doesn't like picking a first name
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1800 x LA Rams | Taco Tailgate


1800 x LA Rams | Taco Tailgate

In 2020, LA Rams fans couldn’t tailgate, so we had 1800 Tequila bring the tailgate to them. Starring LA superfans Yung Taco and L-Boy.

– Social campaign. Activation. Film. Merch –

we dropped weekly social content to keep the momentum into every Sunday. 🏈

👋 Thank you L-Boy for the extra hand modeling


Merch Drop

🚐 pegatinas, ropa, bolsitas, etc.

We love a good merch drop.
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Shoutout Lionel Boyce – Taco’s costar on Loiter Squad. This was the first time they worked together since 2014, and the fans loved the reu
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Turns out working with Taco gets you earned media love. Tyler the Creator shouted it out.  Same with Frank Ocean, Syd, Earl Sweatshirt, Schoolboy Q, and Mike G.

Working with Taco gets you a lot of earned media. Tyler the Creator mentioned us. Same with Syd, Earl Sweatshirt, Schoolboy Q, Mike G, even Frank Ocean – and he never says anything.

 
Kyle just casually stopping by. Thanks Kyle!

Kyle casually stopping by. Thanks Kyle!

My art director going apeshit in the comments after Bella Hadid gave it some love. The joy this lad had. If only you knew.
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Press:
🗞️
LA Weekly 🗞️ 360 Mag
🗞️
Yahoo 🗞️ Cocktails Distilled

CREDITS
Strategy Director / Directed by - Shon Mogharabi
Creatives - Manuel García, Eric Sedeño
Producer - Josh Wagner
Project Manager - Victoria Pita Romero
Account Director
- Ramon Cruz
Editor - J. Matthew Jacob