NBA basketball | Anyone’s Game
NBA 2019-2020 was anyone’s game. Lines were blurred across the league, so we blurred them even further with our season-long broadast campaign.
-global broadcast campaign, radio-
There are different dimensions to every player's game but they're all connected by a restless competitive edge. Night after night, that edge raises the stake...
For Aaron Judge, the loudest hits all begin with bubble gum. Learn the story of Aaron's essential pre-game routine. #JBLxJudge
Anyone’s Game | Chinese New Year
The NBA loved Dimensions so much, they called us in to work with their team in Hong Kong. We turned our approach into their Chinese New Year spot:
CREDITS
Group Creative Director - Andy Ferguson
Creatives - Manuel García, Eric Sedeño
Producer - Tegan Mahford
Production House - Lost Planet / Black Hole
Editors - Mike Sobo, Dave Goldstein
Animation - Reginald Butler, Andre Sam